Thursday, January 8, 2009

Picture Perfect: When the event is over....you still have the photos!

A major detail for some and a minor addition for others is the photography for any event. Personally, your photography and videography services are some of the most important factors that need to be properly addressed and budgeted for when planning an event - social or corporate. Why? Well for one, when the event is over, the hosts and/or hostesses, will want to have memories of the special event's completion. Second, on a corporate level, the event photos will be published in the company newsletter and correspondence to other business partners and employees who were either in attendance or frequently patronize the company. Lastly, to be shared with those vendors and service providers who were instrumental in making that event a success.


Well, since choosing a photographer is important, what are some of the steps necessary in choosing a good photographer?


Thank you for asking! The best way to chooise a good photographer for your event is to ask for referrals! Word of mouth advertising what we business owners call it, is the best advertising! It is from family, friends, co-workers, previous clients. When you are planning your event, ask someone who just had an event for who their vendors were and how their service was.

Not only can you ask for referrals from friends and family, but you can also contact an event planner like ENVI Consulting & Associates, who offers a service called vendor referral. Through this some planners for a nominal fee and others for free will provide you with a resource list of the photographers who they have used in the past and stand behind quality work.

Second, you can look through vendor websites for photographers, browse the internet, and call some of the ones whose portfolio looks the best to you. Always, always, always ask for their portfolio and what type of events they specialize in and what their rates are.

*Tip* If you are on a budget, you can contact art design and photography schools for students who are interested in freelance opportunities.

I have a few photographers who I have worked with in the past. However, one photographer's work is just simply amazing! His name is Jerrold Mobley with PixElegant Photography. He uses photojournalism techniques to portray the full effect of the event. He is based in Atlanta but works almost everywhere.

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